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Farm and Construction Machinery Wholesaling in Australia Industry Data and Analysis
Farm and construction machinery wholesalers have faced difficult market conditions over the past five years. Demand for industry machinery highly depends on the performance of downstream markets, like agriculture and construction. Over the past five years, crop production has fluctuated because of erratic rainfall, which has pressured farmers' incomes and how much they can spend on new equipment. Favourable weather during 2021-22 and 2022-23 boosted crop yields, which raised farmers’ incomes. Surging agricultural demand during this period supported industry revenue growth. Government schemes initiated during the pandemic to ease the financial burden on small businesses allowed them to deduct the full cost of eligible assets until June 2023. Such businesses were incentivised to purchase agricultural and other construction machinery, supporting industry revenue over 2020-21 and 2021-22, but this has constrained the need for new agricultural machinery in recent years.
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What's included in this industry analysis
IBISWorld's research coverage on the Farm and Construction Machinery Wholesaling industry in Australia includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released October 2025.
About this industry
What's this industry report about?
The Farm and Construction Machinery Wholesaling industry in Australia operates under the ANZSIC industry code F3411. Industry operators wholesale agricultural machinery, agricultural implements, earthmoving machinery, and other construction machinery and equipment. Industry operators also wholesale parts for this equipment. Related terms covered in the Farm and Construction Machinery Wholesaling industry in Australia include tillage, earth-boring machinery and wholesale bypass.
What's included in this industry?
Products and services covered in Farm and Construction Machinery Wholesaling industry in Australia include Tractors, Excavators and shovels and Loaders and dozers.
What companies are included in this industry?
Companies covered in the Farm and Construction Machinery Wholesaling industry in Australia include John Deere, Sime Darby Industrial Australasia and CNH Industrial Australia.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Farm and Construction Machinery Wholesaling industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Farm and Construction Machinery Wholesaling industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Farm and Construction Machinery Wholesaling industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Farm and Construction Machinery Wholesaling industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Farm and Construction Machinery Wholesaling industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Farm and Construction Machinery Wholesaling industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Farm and Construction Machinery Wholesaling industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Farm and Construction Machinery Wholesaling industry in Australia.
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Frequently Asked Questions
What is the market size of the Farm and Construction Machinery Wholesaling industry in Australia in 2026?
The market size of the Farm and Construction Machinery Wholesaling industry in Australia is $21.9bn in 2026.
How many businesses are there in the Farm and Construction Machinery Wholesaling industry in Australia in 2025?
There are 1,559 businesses in the Farm and Construction Machinery Wholesaling industry in Australia, which has declined at a CAGR of 2.0 % between 2020 and 2025.
How may import tariffs affect the Farm and Construction Machinery Wholesaling industry in Australia?
The Farm and Construction Machinery Wholesaling industry in Australia is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Farm and Construction Machinery Wholesaling industry in Australia?
The Farm and Construction Machinery Wholesaling industry in Australia is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Farm and Construction Machinery Wholesaling industry in Australia grown or declined over the past 5 years?
The market size of the Farm and Construction Machinery Wholesaling industry in Australia has been declining at a CAGR of 4.8 % between 2020 and 2025.
What is the forecast growth of the Farm and Construction Machinery Wholesaling industry in Australia over the next 5 years?
Over the next five years, the Farm and Construction Machinery Wholesaling industry in Australia is expected to grow.
What are the biggest companies in the Farm and Construction Machinery Wholesaling industry in Australia?
The biggest companies operating in the Farm and Construction Machinery Wholesaling industry in Australia are John Deere, Sime Darby Industrial Australasia and CNH Industrial Australia
What does the Farm and Construction Machinery Wholesaling industry in Australia include?
Tractors and Excavators and shovels are part of the Farm and Construction Machinery Wholesaling industry in Australia.
Which companies have the highest market share in the Farm and Construction Machinery Wholesaling industry in Australia?
The company holding the most market share in the Farm and Construction Machinery Wholesaling industry in Australia is John Deere.
How competitive is the Farm and Construction Machinery Wholesaling industry in Australia?
The level of competition is high and steady in the Farm and Construction Machinery Wholesaling industry in Australia.
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