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New Car Dealer Franchises in Australia Industry Data and Analysis
The New Car Dealer Franchises industry has expanded over the past five years, despite volatile conditions. Supply chain shortages early in the period saw weaker sales. However, sales skyrocketed as these disruptions cleared. SUVs and utility vehicles have provided the majority of expanding new car sales. SUVs now account for over 60.0% of new car sales and traditional passenger vehicle sales have slumped to below 15.0%.
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What's included in this industry analysis
IBISWorld's research coverage on the New Car Dealer Franchises industry in Australia includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released September 2025.
About this industry
What's this industry report about?
The New Car Dealer Franchises industry in Australia operates under the ANZSIC industry code OD5674. The industry includes franchise dealerships that primarily sell new or used motor vehicles to consumers, companies and government entities. Industry firms also offer after-sale services for motor vehicles. Related terms covered in the New Car Dealer Franchises industry in Australia include sports utility vehicle (suv), zero-emission vehicle and people mover.
What's included in this industry?
Products and services covered in New Car Dealer Franchises industry in Australia include Passenger vehicles, SUVs and Light commercial vehicles.
What companies are included in this industry?
The New Car Dealer Franchises industry in Australia is highly fragmented with no companies holding a market share greater than 5%.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the New Car Dealer Franchises industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the New Car Dealer Franchises industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the New Car Dealer Franchises industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the New Car Dealer Franchises industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the New Car Dealer Franchises industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the New Car Dealer Franchises industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the New Car Dealer Franchises industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the New Car Dealer Franchises industry in Australia.
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Frequently Asked Questions
What is the market size of the New Car Dealer Franchises industry in Australia in 2026?
The market size of the New Car Dealer Franchises industry in Australia is $76.3bn in 2026.
How many businesses are there in the New Car Dealer Franchises industry in Australia in 2025?
There are 3,679 businesses in the New Car Dealer Franchises industry in Australia, which has grown at a CAGR of 4.5 % between 2020 and 2025.
Has the New Car Dealer Franchises industry in Australia grown or declined over the past 5 years?
The market size of the New Car Dealer Franchises industry in Australia has been growing at a CAGR of 1.5 % between 2020 and 2025.
What is the forecast growth of the New Car Dealer Franchises industry in Australia over the next 5 years?
Over the next five years, the New Car Dealer Franchises industry in Australia is expected to grow.
What does the New Car Dealer Franchises industry in Australia include?
Passenger vehicles and SUVs are part of the New Car Dealer Franchises industry in Australia.
How competitive is the New Car Dealer Franchises industry in Australia?
The level of competition is high and steady in the New Car Dealer Franchises industry in Australia.
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