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Turf Growing in Australia Industry Data and Analysis
The Turf Growing industry’s revenue and demand are closely tied to dwelling commencements, consumer sentiment and rainfall fluctuations. A surge in dwelling commencements and pandemic-induced home improvements propelled revenue growth in 2020-21. Since then, low dwelling commencements and economic uncertainty have contributed to revenue declines. The industry's production capacity is heavily influenced by water availability, which has improved thanks to higher rainfall and expanded water extraction. However, state-imposed water restrictions to manage local supply concerns have periodically curbed turf demand and production. Overall, industry revenue is expected to have risen at an annualised 2.2% over the five years through 2024-25, to $306.4 million. This includes an anticipated drop of 0.9% in 2024-25.
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What's included in this industry analysis
IBISWorld's research coverage on the Turf Growing industry in Australia includes market sizing, forecasting, data and analysis from 2014-2029. The most recent publication was released October 2024.
About this industry
What's this industry report about?
The Turf Growing industry in Australia operates under the ANZSIC industry code A0113. Industry firms primarily grow turf for transplanting into landscaped areas. This includes grass growing, turf growing and lawn seed growing. Operators plant, maintain and harvest turf farms. Landscapers, households, government and public service, sport venues, revegetation contractors, and plant hire and garden service providers then install the turf. Related terms covered in the Turf Growing industry in Australia include erosion, couch and leaching.
What's included in this industry?
Products and services covered in Turf Growing industry in Australia include Couch turf, Buffalo turf and Kikuyu grass.
What companies are included in this industry?
Companies covered in the Turf Growing industry in Australia include StrathAyr, Anco Seed and Turf and Lilydale Instant Lawn.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Turf Growing industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Turf Growing industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Turf Growing industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Turf Growing industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Turf Growing industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Turf Growing industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Turf Growing industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Turf Growing industry in Australia.
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Frequently Asked Questions
What is the market size of the Turf Growing industry in Australia in 2026?
The market size of the Turf Growing industry in Australia is $306.4m in 2026.
How many businesses are there in the Turf Growing industry in Australia in 2024?
There are 214 businesses in the Turf Growing industry in Australia, which has declined at a CAGR of 2.0 % between 2019 and 2024.
How may import tariffs affect the Turf Growing industry in Australia?
The Turf Growing industry in Australia is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Turf Growing industry in Australia?
The Turf Growing industry in Australia is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Turf Growing industry in Australia grown or declined over the past 5 years?
The market size of the Turf Growing industry in Australia has been growing at a CAGR of 2.2 % between 2019 and 2024.
What is the forecast growth of the Turf Growing industry in Australia over the next 5 years?
Over the next five years, the Turf Growing industry in Australia is expected to grow.
What are the biggest companies in the Turf Growing industry in Australia?
The biggest companies operating in the Turf Growing industry in Australia are StrathAyr, Anco Seed and Turf and Lilydale Instant Lawn
What does the Turf Growing industry in Australia include?
Buffalo turf and Couch turf are part of the Turf Growing industry in Australia.
Which companies have the highest market share in the Turf Growing industry in Australia?
The company holding the most market share in the Turf Growing industry in Australia is StrathAyr.
How competitive is the Turf Growing industry in Australia?
The level of competition is moderate and increasing in the Turf Growing industry in Australia.
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