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Vitamin and Supplement Manufacturing in Australia Industry Data and Analysis
The Vitamin and Supplement Manufacturing industry’s recent performance reflects its international orientation. Rising export earnings initially drove industry growth as Asian demand for Australian 'clean and green' vitamins and supplements surged. In 2018-19, exports to China increased threefold as Chinese consumers favoured Australian vitamin brands because of their reputation for safety. Buoyant sales in downstream unofficial daigou channels also promoted strong domestic growth. However, subsequent regulatory changes in China regarding ecommerce sales and daigou trading changed buying patterns, as did travel restrictions implemented during the COVID-19 pandemic.
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What's included in this industry analysis
IBISWorld's research coverage on the Vitamin and Supplement Manufacturing industry in Australia includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released September 2025.
About this industry
What's this industry report about?
The Vitamin and Supplement Manufacturing industry in Australia operates under the ANZSIC industry code OD5417. Vitamin and supplement manufacturers develop and produce goods that are consumed orally and contain one or more ingredients supplementing the diet. The industry excludes manufacturers of products used to prevent or treat illnesses. It also excludes companies that develop and market vitamins, but rely on contract manufacturers to produce them. Related terms covered in the Vitamin and Supplement Manufacturing industry in Australia include functional supplements, australian register of therapeutic goods, complementary medicine and daigou.
What's included in this industry?
Products and services covered in Vitamin and Supplement Manufacturing industry in Australia include Health and wellbeing products, Sports and active nutrition products and Weight management products.
What companies are included in this industry?
Companies covered in the Vitamin and Supplement Manufacturing industry in Australia include Blackmores, Vitex Pharmaceuticals Pty Ltd and CK Life Sciences.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Vitamin and Supplement Manufacturing industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Vitamin and Supplement Manufacturing industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Vitamin and Supplement Manufacturing industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Vitamin and Supplement Manufacturing industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Vitamin and Supplement Manufacturing industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Vitamin and Supplement Manufacturing industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Vitamin and Supplement Manufacturing industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Vitamin and Supplement Manufacturing industry in Australia.
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Frequently Asked Questions
What is the market size of the Vitamin and Supplement Manufacturing industry in Australia in 2026?
The market size of the Vitamin and Supplement Manufacturing industry in Australia is $2.0bn in 2026.
How many businesses are there in the Vitamin and Supplement Manufacturing industry in Australia in 2025?
There are 85 businesses in the Vitamin and Supplement Manufacturing industry in Australia, which has grown at a CAGR of 2.5 % between 2020 and 2025.
How may import tariffs affect the Vitamin and Supplement Manufacturing industry in Australia?
The Vitamin and Supplement Manufacturing industry in Australia is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.
How may export tariffs affect the Vitamin and Supplement Manufacturing industry in Australia?
The Vitamin and Supplement Manufacturing industry in Australia is likely to be significantly impacted by export tariffs with exports accounting for a high share of industry revenue.
Has the Vitamin and Supplement Manufacturing industry in Australia grown or declined over the past 5 years?
The market size of the Vitamin and Supplement Manufacturing industry in Australia has been declining at a CAGR of 0.9 % between 2020 and 2025.
What is the forecast growth of the Vitamin and Supplement Manufacturing industry in Australia over the next 5 years?
Over the next five years, the Vitamin and Supplement Manufacturing industry in Australia is expected to grow.
What are the biggest companies in the Vitamin and Supplement Manufacturing industry in Australia?
The biggest companies operating in the Vitamin and Supplement Manufacturing industry in Australia are Blackmores, Vitex Pharmaceuticals Pty Ltd and CK Life Sciences
What does the Vitamin and Supplement Manufacturing industry in Australia include?
Health and wellbeing products and Sports and active nutrition products are part of the Vitamin and Supplement Manufacturing industry in Australia.
Which companies have the highest market share in the Vitamin and Supplement Manufacturing industry in Australia?
The company holding the most market share in the Vitamin and Supplement Manufacturing industry in Australia is Blackmores.
How competitive is the Vitamin and Supplement Manufacturing industry in Australia?
The level of competition is high and increasing in the Vitamin and Supplement Manufacturing industry in Australia.
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