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Cultivate Profitable Customers Using Sales Technology

Cultivate Profitable Customers Using Sales Technology

Written by

Matt Murphy

Matt Murphy
Vice President - Commercial Banking Published 11 Jun 2024 Read time: 1

Published on

11 Jun 2024

Read time

1 minutes

Technology is transforming businesses and disrupting entire industries, including the world of selling.

From prospecting to closing, today’s mobile, social, big data, and cloud technologies are revamping the sales process in ways that would have been inconceivable a few decades ago. As a result, leading financial services companies are embracing new technologies to drive productivity, profitability, and gain their competitive advantage in the market.

On May 29th 2024, IBISWorld and Anthony Cole Training teamed up to discuss how these powerful tools can streamline the sales process as well as attract and engage today’s buyer.

Watch the discussion below and feel free to contact matt.murphy@ibisworld.com with any questions:

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