As a banking institution, your business development strategy relies on unique prospecting criteria.
Whether it’s the size of the client organization, their operating industry or sector, risk ratings or the geographic footprint of the organization, your prospecting criteria is shaped around your bank’s specific goals.
For 50 plus years, IBISWorld has supported institutions like yours in the development of prospecting strategies that successfully bring new business through the door. Banking clients depend on our industry intelligence to identify industries for new business, prepare for client meetings and benchmark clients against industry averages.
If you’re a RelPro user, you can access IBISWorld’s industry information in limited capacity through the RelPro platform. If you're ready for more data, a subscription to IBISWorld provides detailed Call Prep Questions and industry insights—accessible from RelPro’s platform.
If you’d like a demonstration or free trial of our products, please complete the form to your right and we’ll be in touch to discuss your research needs.
How IBISWorld and RelPro fit together
For banking institutions, pairing IBISWorld with RelPro provides a comprehensive prospecting solution. RelPro offers detailed profiles that include prospect career history, educational background and relationship intelligence collected from news, social media and other online content. These details help you understand your prospect more personally, while IBISWorld’s industry research helps you build context at the company and industry level.
Using our industry research, you can create a blueprint of your ideal customer. Then, jump over to RelPro to filter through contacts using granular, banking-specific criteria.
After narrowing your search and identifying the exact company you’d like to target, you can dig into several IBISWorld reports without leaving RelPro's platform.
RelPro houses multiple industry reports for each contact, showing you each operating industry and offering key data and Call Prep Questions. Click into any report to get the lay of the land and start planning your talking points. IBISWorld’s data and insights empower you as the industry expert, so you can stand out among your competitors.
Additional prospecting tools from IBISWorld
With an IBISWorld subscription, you can pick and choose the tools that best support your banking activities.
Industry Wizard
If prospecting is at the top of your list, then using IBISWorld’s Industry Wizard can help you identify industries that are concentrated in a particular market. Search for industries based on revenue growth, profitability, technology change, key ratios and risk profile.
State Industry Reports
When you need local data to properly understand a prospect, accessing our State Industry Reports can help round out your research.
These sophisticated reports help you spot red flags or opportunities associated with your prospect’s location. Now covering county-level statistics, IBISWorld’s state industry collection shows you the most relevant trends to discuss with prospects to build trust and deepen your relationship.
Ready to step up your prospecting game? Contact us to learn more about IBISWorld's full suite of industry research and prospecting solutions.
