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CA NAICS 31222CA | Industry Report

Cigarette & Tobacco Manufacturing in Canada Industry Data and Analysis

GR
Gavin Ross
Analyst New York, United States May 2025

Cigarette and tobacco manufacturers in Canada have endured a turbulent five years as smoking rates reach new all-time lows and regulatory scrutiny intensifies. Industry revenue is estimated to have fallen at a CAGR of 4.9% to $2.7 billion over the five years to 2025, including a decline of 0.7% in 2025 alone. Health Canada’s push for plain packaging, graphic on-stick warnings, flavor bans and stricter retail controls has driven rapid market change while repeated excise tax hikes have accelerated volume declines. Cigarette sales continue to erode as consumers either quit or shift toward perceived lower-risk alternatives like vaping devices, heated tobacco and nicotine pouches. The growth of these non-combustible segments has created viable opportunities for some manufacturers, yet cigarette-focused producers remain pressured by shrinking demand, especially as contraband and illicit products claim a substantial market share despite tougher enforcement.

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What's included in this industry analysis

IBISWorld's research coverage on the Cigarette & Tobacco Manufacturing industry in Canada includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released May 2025.

About this industry

What's this industry report about?

The Cigarette & Tobacco Manufacturing industry in Canada operates under the NAICS industry code 31222CA. Operators within this industry stem and redry tobacco, and manufacture cigarettes, cigars, smoking and chewing tobacco and reconstituted tobacco. Industry operators acquire raw materials from tobacco growers, and paper and fibre manufacturers. They then process these materials into tobacco products that are sold to wholesalers and retailers. Related terms covered in the Cigarette & Tobacco Manufacturing industry in Canada include snus, snuff, chewing tobacco, electronic cigarette , cigarillos and fine-cut tobacco.

What's included in this industry?

Products and services covered in Cigarette & Tobacco Manufacturing industry in Canada include Premium cigarette brands, Deep discount cigarette brands and Mainstream cigarette brands.

What companies are included in this industry?

Companies covered in the Cigarette & Tobacco Manufacturing industry in Canada include Rothmans, Benson & Hedges and JTI-Macdonald.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Cigarette & Tobacco Manufacturing industry in Canada.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Cigarette & Tobacco Manufacturing industry in Canada.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Cigarette & Tobacco Manufacturing industry in Canada.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Cigarette & Tobacco Manufacturing industry in Canada. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Cigarette & Tobacco Manufacturing industry in Canada. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Cigarette & Tobacco Manufacturing industry in Canada. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Cigarette & Tobacco Manufacturing industry in Canada. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Cigarette & Tobacco Manufacturing industry in Canada.

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Frequently Asked Questions

What is the market size of the Cigarette & Tobacco Manufacturing industry in Canada in 2026?

The market size of the Cigarette & Tobacco Manufacturing industry in Canada is $2.7bn in 2026.

How many businesses are there in the Cigarette & Tobacco Manufacturing industry in Canada in 2025?

There are 30 businesses in the Cigarette & Tobacco Manufacturing industry in Canada, which has declined at a CAGR of 2.5 % between 2020 and 2025.

How may import tariffs affect the Cigarette & Tobacco Manufacturing industry in Canada?

The Cigarette & Tobacco Manufacturing industry in Canada is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.

How may export tariffs affect the Cigarette & Tobacco Manufacturing industry in Canada?

The Cigarette & Tobacco Manufacturing industry in Canada is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Cigarette & Tobacco Manufacturing industry in Canada grown or declined over the past 5 years?

The market size of the Cigarette & Tobacco Manufacturing industry in Canada has been declining at a CAGR of 4.9 % between 2020 and 2025.

What is the forecast growth of the Cigarette & Tobacco Manufacturing industry in Canada over the next 5 years?

Over the next five years, the Cigarette & Tobacco Manufacturing industry in Canada is expected to decline.

What are the biggest companies in the Cigarette & Tobacco Manufacturing industry in Canada?

The biggest companies operating in the Cigarette & Tobacco Manufacturing industry in Canada are Rothmans, Benson & Hedges and JTI-Macdonald

What does the Cigarette & Tobacco Manufacturing industry in Canada include?

Tobacco stemming and redrying and Manufacturing cigarettes are part of the Cigarette & Tobacco Manufacturing industry in Canada.

Which companies have the highest market share in the Cigarette & Tobacco Manufacturing industry in Canada?

The company holding the most market share in the Cigarette & Tobacco Manufacturing industry in Canada is Rothmans, Benson & Hedges.

How competitive is the Cigarette & Tobacco Manufacturing industry in Canada?

The level of competition is high and steady in the Cigarette & Tobacco Manufacturing industry in Canada.

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