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Although TV and appliance wholesalers in Canada have long benefited from consistent spending by downstream markets, their position has continued to deteriorate as more manufacturers bypass middlemen and online transactions exert downward pressure on sales volumes. During the pandemic, an elevated housing starts and the growing value of residential construction paved the way for a jump in appliance sales, driving higher sales volumes for wholesalers. But, rising interest rates and high inflation quickly undermined downstream retail markets as consumers pulled back, cutting orders for TV and appliance wholesalers. While government incentives and rebates are encouraging consumers to trade up to smart, energy-efficient models, the resulting bump in appliance sales has not been large enough to reverse the industry's broader revenue slump. In turn, revenue has contracted at a CAGR of 1.9% over the past five years, reaching $12.2 billion in 2026.
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IBISWorld's research coverage on the TV & Appliance Wholesaling industry in Canada includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released January 2026.
The TV & Appliance Wholesaling industry in Canada operates under the NAICS industry code 41422CA. The Canadian TV and Appliance Wholesaling industry wholesales a range of electric household appliances, such as refrigerators and washing machines and consumer electronics, such as TVs, DVD players and stereo systems. Goods are purchased from domestic and international manufacturers and then sold to mass merchandisers, department stores, home improvement stores and other appliance retailers. Related terms covered in the TV & Appliance Wholesaling industry in Canada include disintermediation, light-emitting diodes (leds) and brick-and-mortar.
Products and services covered in TV & Appliance Wholesaling industry in Canada include Household appliances , TVs and Audio and video equipment .
Companies covered in the TV & Appliance Wholesaling industry in Canada include Electrolux Canada, Whirlpool Canada and Coast Wholesale Appliances Inc.
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the TV & Appliance Wholesaling industry in Canada.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the TV & Appliance Wholesaling industry in Canada.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the TV & Appliance Wholesaling industry in Canada.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the TV & Appliance Wholesaling industry in Canada. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
The Companies chapter covers Key Takeaways, Market Share and Companies in the TV & Appliance Wholesaling industry in Canada. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the TV & Appliance Wholesaling industry in Canada. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the TV & Appliance Wholesaling industry in Canada. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the TV & Appliance Wholesaling industry in Canada.
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The market size of the TV & Appliance Wholesaling industry in Canada is $12.0bn in 2026.
There are 496 businesses in the TV & Appliance Wholesaling industry in Canada, which has declined at a CAGR of 2.2 % between 2021 and 2026.
The TV & Appliance Wholesaling industry in Canada is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
The TV & Appliance Wholesaling industry in Canada is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
The market size of the TV & Appliance Wholesaling industry in Canada has been declining at a CAGR of 2.3 % between 2021 and 2026.
Over the next five years, the TV & Appliance Wholesaling industry in Canada is expected to decline.
The biggest companies operating in the TV & Appliance Wholesaling industry in Canada are Electrolux Canada, Whirlpool Canada and Coast Wholesale Appliances Inc.
Household cooking appliance wholesaling and Household refrigerators and home freezer wholesaling are part of the TV & Appliance Wholesaling industry in Canada.
The company holding the most market share in the TV & Appliance Wholesaling industry in Canada is Electrolux Canada.
The level of competition is moderate and steady in the TV & Appliance Wholesaling industry in Canada.