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CN 2421 | Industry Report

Sports Equipment Manufacturing in China Industry Data and Analysis

MW
Millie Walker
Analyst Beijing, China June 2025

The revenue of China's Sporting Equipment Manufacturing industry is expected to increase by 5.3% in 2024. Over the past five years to 2024, the revenue has grown at an annualized rate of 2.0%. The industry is heavily influenced by foreign demand, with the exports accounting for 51.8% of industry revenue in 2024.In 2020 and 2022, the industry revenue decreased by 5.3% and 3.8%, respectively. The restrictions on movement and economic activities in the COVID-19 epidemic severely disrupted supply chains and production schedules. In 2021, the State Council issued the National Fitness Plan (2021-2025). By 2025, the public fitness service system will be more complete, people's sports and fitness will be more convenient, fitness enthusiasm will be further improved, the number of participants in various sports will continue to increase. More and more Chinese residents are aware of the importance of health. This increase in health awareness has prompted people to actively participate in physical exercise, thereby increasing the demand for sports equipment.In the next five years, industry revenue is forecast to increase an annualized 2.5%. The expanding sports industry and increasing health consciousness is expected to drive demand for sports equipment. The export will increase at an annualized 3.3% over the next five years through 2029, accounting for more than 50.0% of the total revenue. The industry will leverage growth potential in different regions around the world by emphasizing international market expansion. The industry competition is intensified. The industry has a low level of concentration, and the industry M&A activities will become more frequent.

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What's included in this industry analysis

IBISWorld's research coverage on the Sports Equipment Manufacturing industry in China includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released June 2025.

About this industry

What's this industry report about?

The Sports Equipment Manufacturing industry in China operates under the industry code 2421. This industry produces balls, athletic equipment, fitness training equipment, sports protection equipment and other sporting and athletic goods. Manufacturers of sporting apparel and footwear are not included in the industry. Related terms covered in the Sports Equipment Manufacturing industry in China include athletic equipment, fitness training equipment and sports protection equipment.

What's included in this industry?

Products and services covered in Sports Equipment Manufacturing industry in China include Athletic equipment, Fitness equipment and Balls.

What companies are included in this industry?

Companies covered in the Sports Equipment Manufacturing industry in China include Xiamen K-power Sports Co., Ltd., Zhongshan Worldmark Sporting Goods Co., Ltd. and Shandong Taishan Sports Equipment Co., Ltd.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Sports Equipment Manufacturing industry in China.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Sports Equipment Manufacturing industry in China.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Sports Equipment Manufacturing industry in China.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Sports Equipment Manufacturing industry in China. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Sports Equipment Manufacturing industry in China. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Sports Equipment Manufacturing industry in China. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Sports Equipment Manufacturing industry in China. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Sports Equipment Manufacturing industry in China.

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Frequently Asked Questions

What is the market size of the Sports Equipment Manufacturing industry in China in 2026?

The market size of the Sports Equipment Manufacturing industry in China is $32.0bn in 2026.

How many businesses are there in the Sports Equipment Manufacturing industry in China in 2025?

There are 2,206 businesses in the Sports Equipment Manufacturing industry in China, which has grown at a CAGR of 0.8 % between 2020 and 2025.

How may import tariffs affect the Sports Equipment Manufacturing industry in China?

The Sports Equipment Manufacturing industry in China is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Sports Equipment Manufacturing industry in China?

The Sports Equipment Manufacturing industry in China is likely to be significantly impacted by export tariffs with exports accounting for a high share of industry revenue.

Has the Sports Equipment Manufacturing industry in China grown or declined over the past 5 years?

The market size of the Sports Equipment Manufacturing industry in China has been growing at a CAGR of 2.0 % between 2020 and 2025.

What is the forecast growth of the Sports Equipment Manufacturing industry in China over the next 5 years?

Over the next five years, the Sports Equipment Manufacturing industry in China is expected to grow.

What are the biggest companies in the Sports Equipment Manufacturing industry in China?

The biggest companies operating in the Sports Equipment Manufacturing industry in China are Xiamen K-power Sports Co., Ltd., Zhongshan Worldmark Sporting Goods Co., Ltd. and Shandong Taishan Sports Equipment Co., Ltd.

What does the Sports Equipment Manufacturing industry in China include?

Athletic equipment and Fitness equipment are part of the Sports Equipment Manufacturing industry in China.

Which companies have the highest market share in the Sports Equipment Manufacturing industry in China?

The company holding the most market share in the Sports Equipment Manufacturing industry in China is Xiamen K-power Sports Co., Ltd..

How competitive is the Sports Equipment Manufacturing industry in China?

The level of competition is high and increasing in the Sports Equipment Manufacturing industry in China.

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