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Car Rental & Leasing in France - Market Size, Industry Analysis, Trends and Forecasts (2025-2029)

Revenue

€21.4bn

2025

€21.4bn

Past 5-Year Growth

Profit

€X.Xbn

Employees

27,157

Businesses

9,070

Wages

€X.Xbn

Car Rental & Leasing in France industry analysis

The Car Rental and Leasing industry in France has been characterised by both challenges and opportunities in recent years. The industry has displayed strong resilience as it adapts to evolving consumer preferences and technological advancements. Companies like Europcar and Hertz have maintained strong positions, leveraging fleet management and competitive lease terms to attract a diverse customer base. Revenue is expected to rise at a compound annual rate of 5.6% over the five years through 2025 to €21.4 billion, including estimated growth of 8.2% in 2025.

Trends and Insights

  • Rental companies adopt a high-volume, low-margin operating model. Online rental platforms have made it easier to access rental vehicles, allowing companies to rent them out based on demand. However, they also let customers compare prices, elevating price competition.
  • Car-sharing takes market share away from car rental providers. Car-sharing represents an expanding source of external competition for car rental providers, with companies like Getaround providing convenient, easily accessible services in many major European cities.
  • Merger and acquisition activity raises market share concentration. Some large-scale leasing companies have made acquisitions to capture more of the market. For example, Arval BNP Paribas Group acquired Terberg Business Lease Group BV in the Netherlands in December 2022.
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Top Questions Answered in this Report

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What is the market size of the Car Rental & Leasing industry in France in 2025?

The market size of the Car Rental & Leasing industry in France is €21.4bn in 2025.

How many businesses are there in the Car Rental & Leasing in France industry in 2025?

There are 9,070 businesses in the Car Rental & Leasing industry in France, which has grown at a CAGR of 1.4 % between 2020 and 2025.

Has the Car Rental & Leasing industry in France grown or declined over the past 5 years?

The market size of the Car Rental & Leasing industry in France has been growing at a CAGR of 5.6 % between 2020 and 2025.

What is the forecast growth of the Car Rental & Leasing industry in France over the next 5 years?

Over the next five years, the Car Rental & Leasing industry in France is expected to grow.

What are the biggest companies in the Car Rental & Leasing market in France?

The biggest companies operating in the Car Rental & Leasing market in France are Enterprise Holdings France SAS, Hertz France SAS and Sixt SE

What does the Car Rental & Leasing in France include?

Car leasing and Car rental are part of the Car Rental & Leasing industry.

Which companies have the highest market share in the Car Rental & Leasing in France?

The company holding the most market share in France is Enterprise Holdings France SAS.

How competitive is the Car Rental & Leasing industry in France?

The level of competition is high and increasing in the Car Rental & Leasing industry in France.

Everything you need in one report

  • Reliable market estimates from 2015-2030
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Table of Contents

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

Emission rules drive change for car rental and leasing companies. Stricter emissions standards are pushing companies to bring more eco-friendly vehicles into their fleets to sidestep hefty daily charges for emissive vehicles.

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Car Rental & Leasing in France industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

Intense price competition limits profit growth. Competitive pressures are encouraging companies to slash prices to attract more demand, particularly in the rental segment. In fact, most large-scale rental companies operate a high-volume, low-margin business model.

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Car Rental & Leasing in France industry?


Key Ratios

Data tables
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)
  • Revenue per Employee (2015-2030)
  • Wages/Revenue (2015-2030)
  • Employees per Establishment (2015-2030)
  • Average Wage (2015-2030)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and bottom five countries listed for each:

  • Revenue Growth (2025)
  • Business Growth (2025)
  • Job Growth (2025)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2025)
  • Imports/Demand (2025)
  • Exports/Revenue (2025)
  • Revenue per Employee (2025)
  • Wages/Revenue (2025)
  • Employees per Establishment (2025)
  • Average Wage (2025)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

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