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The beverage wholesale industry consists mainly of small and medium-sized companies that cooperate with each other to increase their competitiveness. The demand for wholesale beverages is primarily influenced by consumer trends such as increasing health awareness, disposable household income, major sporting events and the demand for alternative products. Due to the declining demand for alcoholic and sugary beverages and the tendency of retailers to bypass wholesalers, industry sales fell by an average of 1.5% per year between 2020 and 2025. Although sales in 2020 were already at a low level due to the pandemic-related slump in sales in the catering and events industry For 2025, IBISWorld is forecasting sales of €22.2 billion, which corresponds to a decline of 3% compared to the previous year.
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IBISWorld's research coverage on the Beverage Wholesaling industry in Germany includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released September 2025.
The Beverage Wholesaling industry in Germany operates under the WZ industry code G46.34DE. Companies in this sector engage in the wholesale of beer, wine, sparkling wine, spirits and other alcoholic and non-alcoholic beverages. The wholesale trade in beverages also includes the purchase, bottling and resale of wine. However, the blending of spirits and wine is not part of the industry's activities. Related terms covered in the Beverage Wholesaling industry in Germany include beverage pick-up market, smoothie and sugar tax.
Products and services covered in Beverage Wholesaling industry in Germany include Beers, Waters and Lemonades and soft drinks.
Companies covered in the Beverage Wholesaling industry in Germany include Get N GmbH & Co. KG, DGL GmbH & Co. KG and Trinks GmbH.
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Beverage Wholesaling industry in Germany.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Beverage Wholesaling industry in Germany.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Beverage Wholesaling industry in Germany.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Beverage Wholesaling industry in Germany. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
The Companies chapter covers Key Takeaways, Market Share and Companies in the Beverage Wholesaling industry in Germany. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Beverage Wholesaling industry in Germany. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Beverage Wholesaling industry in Germany. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Beverage Wholesaling industry in Germany.
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The market size of the Beverage Wholesaling industry in Germany is €22.2bn in 2026.
There are 2,857 businesses in the Beverage Wholesaling industry in Germany, which has declined at a CAGR of 0.9 % between 2020 and 2025.
The Beverage Wholesaling industry in Germany is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
The Beverage Wholesaling industry in Germany is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
The market size of the Beverage Wholesaling industry in Germany has been declining at a CAGR of 1.5 % between 2020 and 2025.
Over the next five years, the Beverage Wholesaling industry in Germany is expected to decline.
The biggest companies operating in the Beverage Wholesaling industry in Germany are Get N GmbH & Co. KG, DGL GmbH & Co. KG and Trinks GmbH
Beers and Waters are part of the Beverage Wholesaling industry in Germany.
The company holding the most market share in the Beverage Wholesaling industry in Germany is Get N GmbH & Co. KG.
The level of competition is moderate and increasing in the Beverage Wholesaling industry in Germany.