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General Insurance in Germany Industry Data and Analysis
Non-life insurance comprises the assumption of risk through insurance contracts for all risks relating to illness, accidents and property damage. The industry is expected to achieve a turnover of 173.7 billion euros in 2025, which corresponds to an increase of 1.4% compared to the previous year. In 2021, industry participants were burdened by high payouts as a result of the flood disaster in the Ahr valley, which at the same time boosted demand for natural hazard insurance. In view of the high inflation, the European Central Bank has successively raised the key interest rate since summer 2022, with a maximum interest rate of 4.5% in 2023, which had a positive effect on the investments of industry participants. However, the first interest rate cut took place in June 2024. Further interest rate cuts followed in 2025, with the main refinancing rate finally standing at 2.15% since June 2025. Since 2020, the industry has recorded average annual growth of 0.7%.
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What's included in this industry analysis
IBISWorld's research coverage on the General Insurance industry in Germany includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released November 2025.
About this industry
What's this industry report about?
The General Insurance industry in Germany operates under the WZ industry code K65.12DE. The non-life insurance sector includes the assumption of risk through insurance contracts for all economic risks associated with illness as well as the assumption of risk through insurance contracts in the area of property and casualty insurance. Related terms covered in the General Insurance industry in Germany include customer acquisition, artificial intelligence and comparison portal.
What's included in this industry?
Products and services covered in General Insurance industry in Germany include Private health insurance, Motor vehicle insurance and Property insurance.
What companies are included in this industry?
Companies covered in the General Insurance industry in Germany include Allianz Gruppe, Ergo Group and Debeka-Gruppe.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the General Insurance industry in Germany.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the General Insurance industry in Germany.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the General Insurance industry in Germany.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the General Insurance industry in Germany. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the General Insurance industry in Germany. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the General Insurance industry in Germany. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the General Insurance industry in Germany. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the General Insurance industry in Germany.
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Frequently Asked Questions
What is the market size of the General Insurance industry in Germany in 2026?
The market size of the General Insurance industry in Germany is €173.7bn in 2026.
How many businesses are there in the General Insurance industry in Germany in 2025?
There are 321 businesses in the General Insurance industry in Germany, which has declined at a CAGR of 7.3 % between 2020 and 2025.
How may import tariffs affect the General Insurance industry in Germany?
The General Insurance industry in Germany is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the General Insurance industry in Germany?
The General Insurance industry in Germany is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the General Insurance industry in Germany grown or declined over the past 5 years?
The market size of the General Insurance industry in Germany has been growing at a CAGR of 0.7 % between 2020 and 2025.
What is the forecast growth of the General Insurance industry in Germany over the next 5 years?
Over the next five years, the General Insurance industry in Germany is expected to grow.
What are the biggest companies in the General Insurance industry in Germany?
The biggest companies operating in the General Insurance industry in Germany are Allianz Gruppe, Ergo Group and Debeka-Gruppe
What does the General Insurance industry in Germany include?
Private health insurance and Motor vehicle insurance are part of the General Insurance industry in Germany.
Which companies have the highest market share in the General Insurance industry in Germany?
The company holding the most market share in the General Insurance industry in Germany is Allianz Gruppe.
How competitive is the General Insurance industry in Germany?
The level of competition is high and increasing in the General Insurance industry in Germany.
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