IBISWorld Platform
Answer any industry question in minutes with our entire database at your fingertips.
Motorcycle Sales & Repair in Germany Industry Data and Analysis
New legal regulations and the coronavirus crisis have led to a number of upheavals in recent years. Demand for industry products remained high despite restrictions due to the coronavirus pandemic and led to a significant increase in sales in 2021. Industry sales subsequently declined. Since 2022, but particularly strongly in 2022 itself, both producer and import prices for motorbikes and e-bikes as well as parts and accessories for them have risen sharply. This increased the cost of materials and had a negative impact on the profit margin. Industry players attempted to counteract the increased material costs with their own price increases. The sharp rise in the consumer price of motorbikes in 2023 had a positive impact on the profit margin. In 2025, the trade in and maintenance of motorbikes is expected to generate turnover of €5.4 billion, which corresponds to a decline of 1.5% compared to the previous year. Since 2020, turnover has fallen by an average of 1.8% per year. The negative sales trend in this period was slowed by a boom in e-bikes and light motorbikes and scooters. At the end of 2024, many purchases of motorbikes with the Euro 5 standard were brought forward due to an impending tightening of regulations, which is likely to limit sales growth in the current year.
Access this data your way
The Motorcycle Sales & Repair in Germany Industry analysis is available in multiple formats to fit seamlessly into your workflow.
API Data Delivery
Feed trusted, human-driven industry intelligence straight into your platform.
Integrations
Streamline your workflow with IBISWorld’s intelligence built into your toolkit.
What's included in this industry analysis
IBISWorld's research coverage on the Motorcycle Sales & Repair industry in Germany includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released July 2025.
About this industry
What's this industry report about?
The Motorcycle Sales & Repair industry in Germany operates under the WZ industry code G45.40DE. The companies in this sector sell motorbikes, scooters and other motorbikes as well as accessories and parts for these products. Bicycles and other vehicles with auxiliary engines are also offered. The maintenance and repair of motorcycles is also part of the sector's activities. Not included, however, are all manufacturing activities. Related terms covered in the Motorcycle Sales & Repair industry in Germany include lightweight bike, motor roller, sharing economy, abgasnorm, anti-dumping duties and mini electric vehicles.
What's included in this industry?
Products and services covered in Motorcycle Sales & Repair industry in Germany include E-bikes and small electric vehicles, Maintenance and repair and Parts and accessories for motorbikes.
What companies are included in this industry?
Companies covered in the Motorcycle Sales & Repair industry in Germany include Detlev Louis Motorrad-Vertriebsgesellschaft mbH, Harley-Davidson Germany GmbH and Yamaha Motor Europe N. V.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Motorcycle Sales & Repair industry in Germany.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Motorcycle Sales & Repair industry in Germany.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Motorcycle Sales & Repair industry in Germany.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Motorcycle Sales & Repair industry in Germany. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Motorcycle Sales & Repair industry in Germany. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Motorcycle Sales & Repair industry in Germany. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Motorcycle Sales & Repair industry in Germany. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Motorcycle Sales & Repair industry in Germany.
Trusted by industry professionals
More than 6,000 businesses use IBISWorld to shape local and global economies
We were able to supplement our reports with IBISWorld’s information from both a qualitative and quantitative standpoint. All of our reporting now features some level of IBISWorld integration.
IBISWorld delivers the crisp business knowledge we need to drive our business. Whether it be serving up our major clients, winning new business or educating on industry issues, IBISWorld brings real value.
IBISWorld has revolutionised business information — which has proved commercially invaluable to exporters, investors and public policy professionals in Australia and overseas.
When you’re able to speak to clients and be knowledgeable about what they do and the state that they operate in, they’re going to trust you a lot more.
Frequently Asked Questions
What is the market size of the Motorcycle Sales & Repair industry in Germany in 2026?
The market size of the Motorcycle Sales & Repair industry in Germany is €5.4bn in 2026.
How many businesses are there in the Motorcycle Sales & Repair industry in Germany in 2025?
There are 4,656 businesses in the Motorcycle Sales & Repair industry in Germany, which has declined at a CAGR of 1.5 % between 2020 and 2025.
How may import tariffs affect the Motorcycle Sales & Repair industry in Germany?
The Motorcycle Sales & Repair industry in Germany is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Motorcycle Sales & Repair industry in Germany?
The Motorcycle Sales & Repair industry in Germany is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Motorcycle Sales & Repair industry in Germany grown or declined over the past 5 years?
The market size of the Motorcycle Sales & Repair industry in Germany has been declining at a CAGR of 1.8 % between 2020 and 2025.
What is the forecast growth of the Motorcycle Sales & Repair industry in Germany over the next 5 years?
Over the next five years, the Motorcycle Sales & Repair industry in Germany is expected to grow.
What are the biggest companies in the Motorcycle Sales & Repair industry in Germany?
The biggest companies operating in the Motorcycle Sales & Repair industry in Germany are Detlev Louis Motorrad-Vertriebsgesellschaft mbH, Harley-Davidson Germany GmbH and Yamaha Motor Europe N. V.
What does the Motorcycle Sales & Repair industry in Germany include?
E-bikes and small electric vehicles and Maintenance and repair are part of the Motorcycle Sales & Repair industry in Germany.
Which companies have the highest market share in the Motorcycle Sales & Repair industry in Germany?
The company holding the most market share in the Motorcycle Sales & Repair industry in Germany is Detlev Louis Motorrad-Vertriebsgesellschaft mbH.
How competitive is the Motorcycle Sales & Repair industry in Germany?
The level of competition is moderate and increasing in the Motorcycle Sales & Repair industry in Germany.
Cut through the noise with intelligence you can trust
