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Germany
DE WZ G47.78aDE | Industry Report

Opticians in Germany Industry Data and Analysis

MW
Maximilian Weikert
Analyst Frankfurt, Germany June 2025

Opticians' sales have increased at an average annual rate of 0.4% over the last five years. While 2020 was characterised by pandemic-related business closures and a slump in sales, 2021 saw the start of a recovery that lasted until mid-2022. Thereafter, increasing economic uncertainty led to a noticeable reluctance to spend, which slowed down the industry's sales growth. According to the German Central Association of Opticians and Optometrists (ZVA), sales figures for spectacles and lenses have fallen. In economically uncertain times, many spectacle wearers are keeping their visual aids for longer and are refraining from buying a second pair. Nevertheless, industry sales have increased in nominal terms, as inflation triggered by the war in Ukraine has led to higher prices.

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What's included in this industry analysis

IBISWorld's research coverage on the Opticians industry in Germany includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released June 2025.

About this industry

What's this industry report about?

The Opticians industry in Germany operates under the WZ industry code G47.78aDE. The optician sector comprises the stationary retail of optical products such as spectacles, contact lenses and sunglasses as well as the provision of optical and optometric services such as vision correction. Pure online retailers are not part of the industry. Related terms covered in the Opticians industry in Germany include ametropia, presbyopia, prescription glasses, optometry, multichannel strategies, refraktometer and augmented reality/virtual reality.

What's included in this industry?

Products and services covered in Opticians industry in Germany include Multifocal glasses, Single vision glasses and Sunglasses, visual aids and other merchandise.

What companies are included in this industry?

Companies covered in the Opticians industry in Germany include Fielmann AG, GrandVision N. V. and Pro Optik Augenoptik Fachgeschäft GmbH.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Opticians industry in Germany.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Opticians industry in Germany.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Opticians industry in Germany.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Opticians industry in Germany. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Opticians industry in Germany. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Opticians industry in Germany. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Opticians industry in Germany. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Opticians industry in Germany.

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Frequently Asked Questions

What is the market size of the Opticians industry in Germany in 2026?

The market size of the Opticians industry in Germany is €7.4bn in 2026.

How many businesses are there in the Opticians industry in Germany in 2025?

There are 7,993 businesses in the Opticians industry in Germany, which has declined at a CAGR of 2.1 % between 2020 and 2025.

How may import tariffs affect the Opticians industry in Germany?

The Opticians industry in Germany is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Opticians industry in Germany?

The Opticians industry in Germany is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Opticians industry in Germany grown or declined over the past 5 years?

The market size of the Opticians industry in Germany has been growing at a CAGR of 0.4 % between 2020 and 2025.

What is the forecast growth of the Opticians industry in Germany over the next 5 years?

Over the next five years, the Opticians industry in Germany is expected to grow.

What are the biggest companies in the Opticians industry in Germany?

The biggest companies operating in the Opticians industry in Germany are Fielmann AG, GrandVision N. V. and Pro Optik Augenoptik Fachgeschäft GmbH

What does the Opticians industry in Germany include?

Multifocal glasses and Single vision glasses are part of the Opticians industry in Germany.

Which companies have the highest market share in the Opticians industry in Germany?

The company holding the most market share in the Opticians industry in Germany is Fielmann AG.

How competitive is the Opticians industry in Germany?

The level of competition is moderate and increasing in the Opticians industry in Germany.

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