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GR GR-G4651 | Industry Report | Factsheet

Computer, Peripheral Equipment & Software Wholesaling in Greece Industry Data and Analysis

JK
Jonas Kao
Analyst London, United Kingdom June 2025

The Computer and Peripheral Equipment Wholesaling industry is characterised by fierce competition, with wholesalers having to offer the latest technology if they want to survive. The industry has contended with numerous economic headwinds like slowing economic growth and rock-bottom confidence, hurting demand in recent years. While slow economic growth and low confidence recently curbed corporate IT spending, government investments in infrastructure and defence are now giving companies more reasons to update their tech. As things pick up, wholesalers should consider teaming up with major tech brands or software providers to get better deals and expand their offerings, moves that could really help drive sales in a more upbeat market. Revenue is expected to inch upward at a compound annual rate of 0.7% over the five years through 2025 to €457.2 billion, including an estimated growth of 1.4% in 2025, while the average industry profit margin is forecast to be 5.5%.

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What's included in this industry analysis

IBISWorld's research coverage on the Computer, Peripheral Equipment & Software Wholesaling industry in Greece includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released June 2025.

About this industry

What's this industry report about?

The Computer, Peripheral Equipment & Software Wholesaling industry in Greece operates under the industry code GR-G4651. Wholesalers in this industry wholesale and distribute computers and peripheral equipment. Products include computer hardware, software, printers and scanners, servers, storage and other computer peripheral equipment. Related terms covered in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece include mainframe computer, tablet computer and wholesale bypass.

What's included in this industry?

Products and services covered in Computer, Peripheral Equipment & Software Wholesaling industry in Greece include Laptops, Desktops and Tablets.

What companies are included in this industry?

The Computer, Peripheral Equipment & Software Wholesaling industry in Greece is highly fragmented with no companies holding a market share greater than 5%.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

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Frequently Asked Questions

What is the market size of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece in 2026?

The market size of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece is €3.7bn in 2026.

How many businesses are there in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece in 2025?

There are 1,321 businesses in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece, which has grown at a CAGR of 2.2 % between 2020 and 2025.

Has the Computer, Peripheral Equipment & Software Wholesaling industry in Greece grown or declined over the past 5 years?

The market size of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece has been growing at a CAGR of 8.0 % between 2020 and 2025.

What is the forecast growth of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece over the next 5 years?

Over the next five years, the Computer, Peripheral Equipment & Software Wholesaling industry in Greece is expected to grow.

What does the Computer, Peripheral Equipment & Software Wholesaling industry in Greece include?

Laptops and Desktops are part of the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

How competitive is the Computer, Peripheral Equipment & Software Wholesaling industry in Greece?

The level of competition is moderate and increasing in the Computer, Peripheral Equipment & Software Wholesaling industry in Greece.

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