IBISWorld Platform
Answer any industry question in minutes with our entire database at your fingertips.
Garden Supplies Retailing in New Zealand Industry Data and Analysis
The Garden Supplies Retailing industry has seen its revenue reeled in recently, following strong growth during the pandemic that was driven by higher household discretionary spending and more time at home to pursue hobbies like gardening. Although interest rates in New Zealand fell in 2024-25, this followed a period of elevated rates introduced to curb inflation. During this period, households faced weaker discretionary income, deterring them from purchasing non-essential goods like plants, seeds and gardening equipment, as they temporarily put hobbies on the back burner.
Access this data your way
The Garden Supplies Retailing in New Zealand Industry analysis is available in multiple formats to fit seamlessly into your workflow.
API Data Delivery
Feed trusted, human-driven industry intelligence straight into your platform.
Integrations
Streamline your workflow with IBISWorld’s intelligence built into your toolkit.
What's included in this industry analysis
IBISWorld's research coverage on the Garden Supplies Retailing industry in New Zealand includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released February 2026.
About this industry
What's this industry report about?
The Garden Supplies Retailing industry in New Zealand operates under the ANZSIC industry code G4232NZ. Industry operators primarily retail garden supplies and nursery goods, including trees, shrubs, seedlings, fertilisers and garden ornaments. Industry operators usually purchase their products from wholesalers and sell them to consumers online or through retail outlets. Related terms covered in the Garden Supplies Retailing industry in New Zealand include point of sale (pos) system, big-box retailer and bricks-and-mortar.
What's included in this industry?
Products and services covered in Garden Supplies Retailing industry in New Zealand include Plants, seeds and bulbs, Garden ornaments, pots and pot plants and Garden tools, accessories and other products.
What companies are included in this industry?
Companies covered in the Garden Supplies Retailing industry in New Zealand include Wesfarmers and Mitre 10.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Garden Supplies Retailing industry in New Zealand.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Garden Supplies Retailing industry in New Zealand.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Garden Supplies Retailing industry in New Zealand.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Garden Supplies Retailing industry in New Zealand. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Garden Supplies Retailing industry in New Zealand. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Garden Supplies Retailing industry in New Zealand. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Garden Supplies Retailing industry in New Zealand. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Garden Supplies Retailing industry in New Zealand.
Trusted by industry professionals
More than 6,000 businesses use IBISWorld to shape local and global economies
We were able to supplement our reports with IBISWorld’s information from both a qualitative and quantitative standpoint. All of our reporting now features some level of IBISWorld integration.
IBISWorld delivers the crisp business knowledge we need to drive our business. Whether it be serving up our major clients, winning new business or educating on industry issues, IBISWorld brings real value.
IBISWorld has revolutionised business information — which has proved commercially invaluable to exporters, investors and public policy professionals in Australia and overseas.
When you’re able to speak to clients and be knowledgeable about what they do and the state that they operate in, they’re going to trust you a lot more.
Frequently Asked Questions
What is the market size of the Garden Supplies Retailing industry in New Zealand in 2026?
The market size of the Garden Supplies Retailing industry in New Zealand is $567.8m in 2026.
How many businesses are there in the Garden Supplies Retailing industry in New Zealand in 2026?
There are 487 businesses in the Garden Supplies Retailing industry in New Zealand, which has grown at a CAGR of 3.6 % between 2021 and 2026.
How may import tariffs affect the Garden Supplies Retailing industry in New Zealand?
The Garden Supplies Retailing industry in New Zealand is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Garden Supplies Retailing industry in New Zealand?
The Garden Supplies Retailing industry in New Zealand is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Garden Supplies Retailing industry in New Zealand grown or declined over the past 5 years?
The market size of the Garden Supplies Retailing industry in New Zealand has been declining at a CAGR of 7.3 % between 2021 and 2026.
What is the forecast growth of the Garden Supplies Retailing industry in New Zealand over the next 5 years?
Over the next five years, the Garden Supplies Retailing industry in New Zealand is expected to grow.
What are the biggest companies in the Garden Supplies Retailing industry in New Zealand?
The biggest companies operating in the Garden Supplies Retailing industry in New Zealand are Wesfarmers and Mitre 10
What does the Garden Supplies Retailing industry in New Zealand include?
Pot plant retailing and Seedling and bulb retailing are part of the Garden Supplies Retailing industry in New Zealand.
Which companies have the highest market share in the Garden Supplies Retailing industry in New Zealand?
The company holding the most market share in the Garden Supplies Retailing industry in New Zealand is Wesfarmers.
How competitive is the Garden Supplies Retailing industry in New Zealand?
The level of competition is high and increasing in the Garden Supplies Retailing industry in New Zealand.
Cut through the noise with intelligence you can trust
