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Rising incomes and an aging population have translated into revenue gains for eyeglasses and contact lens stores through the end of 2025. Higher incomes allow consumers to afford the out-of-pocket for eyeglasses not covered by their vision benefits. At the same time, growing access to healthcare coverage has boosted the size of the average sale, as consumers are more likely to buy premium frames and lenses when they have an insurance allowance. Two central events have also been influencing the performance of eyeglasses and contact lens retailers – the 2018 merger of EssilorLuxottica and accelerating e-commerce sales. The merger between Essilor and Luxottica created an eyewear behemoth, shifting the competitive dynamic of the industry. While value-based optical chains in Costco and Walmart stores have also expanded their market share, independent retailers have struggled to compete. Revenue for eyeglasses and contact lens stores is expected to swell at a CAGR of 1.9% to $20.9 billion through the end of 2025, including growth of 2.8% in 2025 alone.
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IBISWorld's research coverage on the Eyeglasses & Contact Lens Stores industry in the United States includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released May 2025.
The Eyeglasses & Contact Lens Stores industry in the United States operates under the NAICS industry code 44613. These stores sell eyeglasses, contact lenses, sunglasses, safety eyewear and optical accessories. These retailers may also provide fitting and lens processing services. The industry excludes the manufacture of lenses, online and mail-order retail of optical goods and sales at optometrists’ offices. Related terms covered in the Eyeglasses & Contact Lens Stores industry in the United States include astigmatism, optometrist, electronic data interchange (edi), point-of-sale (pos), autorefractor, phoropter, slit lamp, tonometer and cataract surgery.
Products and services covered in Eyeglasses & Contact Lens Stores industry in the United States include Frames, Eye exams and Contact lenses.
Companies covered in the Eyeglasses & Contact Lens Stores industry in the United States include Essilorluxottica, Costco Wholesale Corp and National Vision Inc.
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Eyeglasses & Contact Lens Stores industry in the United States.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Eyeglasses & Contact Lens Stores industry in the United States.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Eyeglasses & Contact Lens Stores industry in the United States.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Eyeglasses & Contact Lens Stores industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
The Companies chapter covers Key Takeaways, Market Share and Companies in the Eyeglasses & Contact Lens Stores industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Eyeglasses & Contact Lens Stores industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Eyeglasses & Contact Lens Stores industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Eyeglasses & Contact Lens Stores industry in the United States.
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The market size of the Eyeglasses & Contact Lens Stores industry in the United States is $20.9bn in 2026.
There are 13,633 businesses in the Eyeglasses & Contact Lens Stores industry in the United States, which has grown at a CAGR of 5.8 % between 2020 and 2025.
The Eyeglasses & Contact Lens Stores industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
The Eyeglasses & Contact Lens Stores industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
The market size of the Eyeglasses & Contact Lens Stores industry in the United States has been growing at a CAGR of 1.9 % between 2020 and 2025.
Over the next five years, the Eyeglasses & Contact Lens Stores industry in the United States is expected to grow.
The biggest companies operating in the Eyeglasses & Contact Lens Stores industry in the United States are Essilorluxottica, Costco Wholesale Corp and National Vision Inc.
Prescription lens retailing and Contact lens retailing are part of the Eyeglasses & Contact Lens Stores industry in the United States.
The company holding the most market share in the Eyeglasses & Contact Lens Stores industry in the United States is Essilorluxottica.
The level of competition is moderate and increasing in the Eyeglasses & Contact Lens Stores industry in the United States.