Mobile Menu

Formal Wear & Costume Rental in the US - Market Research Report (2015-2030)

Jared Ristoff Jared Ristoff New York, United States Last Updated: May 2025 NAICS 53222

Revenue

$1.0bn

2025

$1.0bn

Past 5-Year Growth

Profit

$XX.Xm

Employees

6,430

Businesses

1,037

Wages

$XXX.Xm

Formal Wear & Costume Rental in the US industry analysis

The formal wear and costume rental industry has been significantly influenced by sociodemographic shifts and technological trends. Evolving marriage dynamics, with people marrying later or choosing non-traditional weddings, have resulted in a declining demand for formal wedding attire. This trend, combined with a younger generation's inclination towards expressing individuality, is limiting opportunities for the traditional rental of formal wear. However, the industry enjoyed a surge in 2021 and 2022 because of postponed weddings from 2020 taking place, which increased the rental demand for tuxedos and gowns. The gain of online rental platforms added a transformative layer to the industry, promoting wider accessibility, operational efficiency and an increased audience reach. Overall, industry revenue has increased at a CAGR of 7.8% to $1.0 billion through the end of 2025, despite a 2.4% drop in 2025 alone.

Trends and Insights

  • Declining marriage rates are impacting demand for formal wear rentals. To sustain growth, businesses must diversify their offerings and target events beyond weddings.
  • Consumers under 25 are mainly using rental services for school-related events like proms, graduations and religious occasions. As the average age for first marriages increases, demand within this age group for wedding-related rentals reduces.
  • The high population density in the Mid-Atlantic region creates a substantial customer base for rental companies. More disposable income in this area also results in increased discretionary spending on costume and formal wear rentals.
  • The costume rental industry is intensely competitive and fragmented. Businesses must focus on niche markets, partnerships and sustainability, while enhancing online capabilities to stand out.

Access hundreds of data points and trends

  • Market estimates from 2015-2030
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
  • PDF report or online database with Word, Excel and PowerPoint export options
  • 100% money back guarantee

Industry Statistics and Trends

Market size and recent performance (2015-2030)

Industry revenue has grown at a CAGR of 7.8 % over the past five years, to reach an estimated $1.0bn in 2025.

Trends and Insights

A declining marriage rates limits demand for formal wear rentals

  • According to the US Economic Census' American Community Survey, since 2008, the age at first marriage for males has increased by 2.5 years; in 2022, it was 30.5. Among females, the median age at first marriage has risen by 2.4 years since 2008 and in 2022 was 28.6 years of age
  • Additional trends and insights available with purchase
Formal Wear & Costume Rental in the US
Revenue (2015-2030)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to decline over the next five years.

Trends and Insights

A continued drop in marriage rates will hurt the industry

  • The ongoing drop in marriage rates will continue shaping the formal wear rental industry over the next five years. As fewer couples choose to marry or delay marriage until later in life, the number of traditional weddings, the primary driver for formal wear rentals like tuxedos and gowns, will likely remain stagnant or decline further. This trend is reinforced by younger generations prioritizing personal milestones, cohabitation and alternative forms of partnership over early or conventional marriage.

Biggest companies in the Formal Wear & Costume Rental in the US

Company
Market Share (%)
2025
Revenue ($m)
2025
Profit ($m)
2025
Profit Margin (%)
2025
Tailored Brands Inc.
357.7
10.9
3.1

To view the market share and analysis for all 1 top companies in this industry, view purchase options.

Products & Services Segmentation

Formal Wear & Costume Rental in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Men's formal wear, costumes and accessories rental , Women's formal wear, costumes and accessories rental and Other. Men's formal wear, costumes and accessories rental is the largest segment of the Formal Wear & Costume Rental in the US.

Trends and Insights

Men's formal wear, costumes and accessories are the leading product offering

  • Rental items within this segment include men's tuxedos, suits, formal shirts, vests, shoes, costumes and accessories. These items are generally rented on a short-term basis for formal occasions, like weddings, proms and other black-tie affairs.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Establishments in this industry primarily rent attire such as formal wear, costumes and other clothing to end consumers. This industry does not include companies that primarily sell these items, nor does it include Internet-based companies. This industry also does not include companies that primarily launder and supply uniforms and work apparel; these operators are included in the Industrial Laundry and Linen Supply industry (IBISWorld report 81233).

What's included in this industry?

Products and services covered in the Formal Wear & Costume Rental industry in the United States include Men's formal wear, costumes and accessories rental , Women's formal wear, costumes and accessories rental and Consumer goods rental.

Companies

Companies covered in the Formal Wear & Costume Rental industry in the United States include Tailored Brands Inc.

Purchase this report to view all 1 major companies in this industry.

Related Terms

Related terms covered in the Formal Wear & Costume Rental industry in the United States include tariff, e-commerce and baby boomer.

Industry Code

NAICS 2017

NAICS 532281 - Formal Wear & Costume Rental in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Declining marriage rates are impacting demand for formal wear rentals. To sustain growth, businesses must diversify their offerings and target events beyond weddings.

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2015-2024) and forecast (2025-2030)
  • Employees, including historical (2015-2024) and forecast (2025-2030)
  • Businesses, including historical (2015-2024) and forecast (2025-2030)
  • Profit, including historical (2015-2025)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Consumers under 25 are mainly using rental services for school-related events like proms, graduations and religious occasions. As the average age for first marriages increase...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2025
  • Product innovation level

Charts

  • Products & services segmentation in 2025
  • Major market segmentation in 2025

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The high population density in the Mid-Atlantic region creates a substantial customer base for rental companies. More disposable income in this area also results in increased...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2025

Tables

  • Number and share of establishments in each state in 2025
  • Number and share of revenue each state accounts for in 2025
  • Number and share of wages each state accounts for in 2025
  • Number and share of employees in each state in 2025

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

The costume rental industry is intensely competitive and fragmented. Businesses must focus on niche markets, partnerships and sustainability, while enhancing online capabilit...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2020-2025
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Tailored Brands Inc. leverages digital platforms to enhance convenience and reach younger customers. Online fitting tools and streamlined rental processes have helped them re...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2021 through 2025
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2025
  • Overview of Tailored Brands Inc.'s performance by revenue, market share and profit margin from 2019 through 2025

Detailed analysis

  • Description and key data for Tailored Brands Inc., and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The marriage rate has a direct impact on the formal wear rental industry. Decreasing rates would result in declining demand for rentals, threatening industry growth.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2015-2030) 
  • Assistance historical data and forecast (2015-2030) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Labor costs remain significant for the formal wear and costume rental industry because of the need for skilled staff. However, the rise of online rental services has pressure...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2018-2023)
  • Industry Tax Structure (2018-2023)
  • Income Statement (2018-2023)
  • Balance Sheet (2018-2023)
  • Liquidity Ratios (2018-2023)
  • Coverage Ratios (2018-2023)
  • Leverage Ratios  (2018-2023)
  • Operating Ratios (2018-2023)
  • Cash Flow & Debt Service Ratios (2015-2030)
  • Revenue per Employee (2015-2030)
  • Revenue per Enterprise (2015-2030)
  • Employees per Establishment (2015-2030)
  • Employees per Enterprise (2015-2030)
  • Average Wage (2015-2030)
  • Wages/Revenue (2015-2030)
  • Establishments per Enterprise (2015-2030)
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Formal Wear & Costume Rental industry in the United States in 2025?

The market size of the Formal Wear & Costume Rental industry in the United States is $1.0bn in 2025.

How many businesses are there in the Formal Wear & Costume Rental industry in the United States in 2025?

There are 1,037 businesses in the Formal Wear & Costume Rental industry in the United States, which has grown at a CAGR of 0.3 % between 2020 and 2025.

How may import tariffs affect the Formal Wear & Costume Rental industry in the United States?

The Formal Wear & Costume Rental industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Formal Wear & Costume Rental industry in the United States?

The Formal Wear & Costume Rental industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Formal Wear & Costume Rental industry in the United States grown or declined over the past 5 years?

The market size of the Formal Wear & Costume Rental industry in the United States has been growing at a CAGR of 7.8 % between 2020 and 2025.

What is the forecast growth of the Formal Wear & Costume Rental industry in the United States over the next 5 years?

Over the next five years, the Formal Wear & Costume Rental industry in the United States is expected to decline.

What are the biggest companies in the Formal Wear & Costume Rental industry in the United States?

The biggest company operating in the Formal Wear & Costume Rental industry in the United States is Tailored Brands Inc.

What does the Formal Wear & Costume Rental industry in the United States include?

Men's formal wear, costumes and accessories rental and Women's formal wear, costumes and accessories rental are part of the Formal Wear & Costume Rental industry in the United States.

Which companies have the highest market share in the Formal Wear & Costume Rental industry in the United States?

The company holding the most market share in the Formal Wear & Costume Rental industry in the United States is Tailored Brands Inc..

How competitive is the Formal Wear & Costume Rental industry in the United States?

The level of competition is moderate and increasing in the Formal Wear & Costume Rental industry in the United States.

Related Industries

Widen your competitive advantage with related industries

View all industries in United States

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.