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Promotional Products in Michigan

Author.Name IBISWorld United States Last Updated: August 2025 NAICS MI54189

Promotional Products in Michigan industry analysis

The Promotional Products industry in Michigan is expected to grow an annualized x.x% to $x.x million over the five years to 2025, while the national industry will likely grow at x.x% during the same period. Industry establishments increased an annualized x.x% to xxx locations. Industry employment has decreased an annualized -x.x% to x,xxx workers, while industry wages have increased an annualized x% to $x.x million.

Over the five years to 2030, the industry is expected to grow an annualized x.x% to $x.x million, while the national industry is expected to grow x.x%. Industry establishments are forecast to grow x.x% to xxx locations. Industry employment is expected to increase an annualized x.x% to x,xxx workers, while industry wages are forecast to increase x% to $x.x million.

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About the Promotional Products in Michigan Market Research Report

What’s Included in the Promotional Products in Michigan Market Research Report

Definition of the Promotional Products in Michigan?

Companies in this industry design and distribute promotional products (e.g., key chains, magnets and pens). They also provide various advertising-related services, including sign lettering and window dressing. This industry doesn't include advertising agency services, public relations agency services, media-buying agency services, media representative services, display advertising services, direct-mail advertising services or marketing consulting services.

What’s included in the Promotional Products in Michigan?

The Promotional Products in Michigan includes customization and distribution of promotional products, custom sign fabrication, product or merchandise demonstrations and all other advertizing services. Related terms covered in the Promotional Products in Michigan industry report includes a generic product prior to any branding or customization, an item branded with an organization's logo, mass-distributed news and entertainment across major media, such as tv, newspapers, magazines, radio and the internet, nonmedia communication or advertising that is niche focused and highly measurable and the increase in efficiency of production as the number of goods being produced increases.

Industry Performance of the Promotional Products industry in Michigan

Benchmark the Promotional Products in Michigan industry performance with all MI county and national performance.

Promotional Products in Michigan

#13 in Highest Revenue 2.5% of state's GDP
Revenue (2025)
Annual Growth (2020-25)
Annual Growth (2025-30)

Promotional Products in the US


Revenue (2025)
Annual Growth (2020-25)
Annual Growth (2025-30)

For the full list of industry drivers, see report purchase options.

Key Drivers of the Promotional Products industry in Michigan

See how key industry drivers, such as population, labor force participation rate, per capita disposable income, total advertising expenditure, number of businesses and corporate profit are impacting Promotional Products in Michigan

Michigan Economic Indicators

Population
Labor Force Participation Rate
Per Capita Disposable Income

View more economic information in MI State Economic profile

US Key External Drivers

Total advertising expenditure
Number of businesses
Corporate profit

For the full list of industry drivers, see report purchase options.

County Data of the Promotional Products industry in Michigan

Access proprietary data on county in the Promotional Products in Michigan, such as Oakland County, Kent County and Wayne County. Data includes figures on revenue, establishments, employees and wages by counties.

Key Statistics of the Promotional Products industry in Michigan

Download 18 years of historical data and 5 years of projected performance.

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Top Questions Answered in this Report

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What is the market size of the Promotional Products industry in Michigan in 2025?

The market size of the Promotional Products industry in Michigan is $518.3m in 2025.

How many businesses are there in the Promotional Products industry in Michigan in 2025?

There are 253 businesses in the Promotional Products industry in Michigan, which has been growing at an average annual rate of 0.6% from 2020 to 2025.

Has the Promotional Products industry in Michigan grown or declined over the past 5 years?

The market size of the Promotional Products industry in Michigan has been growing at an average annual rate of 3.2% from 2020 to 2025.

How many employees in the Promotional Products industry in Michigan in 2025?

There are 2,842 employees in the Promotional Products industry in Michigan, which has been declining at an average annual rate of -1.3% from 2020 to 2025.