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US NAICS 32561 | Industry Report

Soap & Cleaning Compound Manufacturing in the US Industry Data and Analysis

AW
Adeline Wagner
Analyst New York, United States December 2025

Soap and cleaning compound producers face little volatility. Many of these products are staples for US households and necessities for businesses, so spending on these items doesn't fluctuate significantly based on macroeconomic conditions. However, manufacturers have faced intensifying competitive pressure over the current period as private-label brands and imported products captured a growing share of consumer spending. Elevated inflationary pressures made shoppers more price-sensitive and major retailers like Walmart and Target expanded their store-brand offerings, leveraging lower marketing and distribution costs to undercut brand-name competitors. At the same time, foreign producers benefit from lower operating costs and more relaxed regulations, driving import penetration to elevated levels. These dynamics compelled domestic manufacturers to invest more heavily in product differentiation, innovation and operational efficiency to defend their market share. While brand loyalty has insulated the largest players, smaller manufacturers have struggled to compete.

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What's included in this industry analysis

IBISWorld's research coverage on the Soap & Cleaning Compound Manufacturing industry in the United States includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released December 2025.

About this industry

What's this industry report about?

The Soap & Cleaning Compound Manufacturing industry in the United States operates under the NAICS industry code 32561. The Soap and Cleaning Compound Manufacturing industry produces substances that loosen and remove soil from a surface for the purposes of personal hygiene, surface sanitization and the cleaning of clothes, linens and furnishings. This industry does not include manufacturers of synthetic glycerin, industrial bleaches or shampoos. Related terms covered in the Soap & Cleaning Compound Manufacturing industry in the United States include surfactant, bleach, detergent, soap, sulfonated oil and private label.

What's included in this industry?

Products and services covered in Soap & Cleaning Compound Manufacturing industry in the United States include Household soaps and detergents , Commercial soaps and detergents and Surface active agents.

What companies are included in this industry?

Companies covered in the Soap & Cleaning Compound Manufacturing industry in the United States include Procter & Gamble Co, Ecolab Inc. and Unilever N V.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Soap & Cleaning Compound Manufacturing industry in the United States.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Soap & Cleaning Compound Manufacturing industry in the United States.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Soap & Cleaning Compound Manufacturing industry in the United States.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Soap & Cleaning Compound Manufacturing industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Soap & Cleaning Compound Manufacturing industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Soap & Cleaning Compound Manufacturing industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Soap & Cleaning Compound Manufacturing industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Soap & Cleaning Compound Manufacturing industry in the United States.

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Frequently Asked Questions

What is the market size of the Soap & Cleaning Compound Manufacturing industry in the United States in 2026?

The market size of the Soap & Cleaning Compound Manufacturing industry in the United States is $51.2bn in 2026.

How many businesses are there in the Soap & Cleaning Compound Manufacturing industry in the United States in 2025?

There are 1,248 businesses in the Soap & Cleaning Compound Manufacturing industry in the United States, which has grown at a CAGR of 1.2 % between 2020 and 2025.

How may import tariffs affect the Soap & Cleaning Compound Manufacturing industry in the United States?

The Soap & Cleaning Compound Manufacturing industry in the United States is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.

How may export tariffs affect the Soap & Cleaning Compound Manufacturing industry in the United States?

The Soap & Cleaning Compound Manufacturing industry in the United States is likely to be impacted by export tariffs with exports accounting for a moderate share of industry revenue.

Has the Soap & Cleaning Compound Manufacturing industry in the United States grown or declined over the past 5 years?

The market size of the Soap & Cleaning Compound Manufacturing industry in the United States has been growing at a CAGR of 1.1 % between 2020 and 2025.

What is the forecast growth of the Soap & Cleaning Compound Manufacturing industry in the United States over the next 5 years?

Over the next five years, the Soap & Cleaning Compound Manufacturing industry in the United States is expected to grow.

What are the biggest companies in the Soap & Cleaning Compound Manufacturing industry in the United States?

The biggest companies operating in the Soap & Cleaning Compound Manufacturing industry in the United States are Procter & Gamble Co, Ecolab Inc. and Unilever N V

What does the Soap & Cleaning Compound Manufacturing industry in the United States include?

Household soaps and detergents and Surface active agents are part of the Soap & Cleaning Compound Manufacturing industry in the United States.

Which companies have the highest market share in the Soap & Cleaning Compound Manufacturing industry in the United States?

The company holding the most market share in the Soap & Cleaning Compound Manufacturing industry in the United States is Procter & Gamble Co.

How competitive is the Soap & Cleaning Compound Manufacturing industry in the United States?

The level of competition is high and steady in the Soap & Cleaning Compound Manufacturing industry in the United States.

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