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Online Men's Clothing Sales in the US Industry Data and Analysis
The Online Men's Clothing Sales industry has experienced rapid growth in recent years, driven by the convenience of online shopping. As more consumers have gravitated towards online shopping for their clothing needs, the market has witnessed an influx of companies enhancing their digital storefronts. The proliferation of smartphones and faster internet speeds has further facilitated this shift, while brands have enhanced their online offerings with streamlined shopping experiences with personalized services, resulting in greater consumer confidence in buying menswear online. As discretionary incomes have risen, shoppers have dedicated more spending power toward clothing, driving industry revenue upward at a CAGR of 8.6% to $36.3 billion through 2025. In 2025 alone, online men’s clothing sales are projected to continue rising 3.9%.The rapid expansion of mobile connectivity has enabled online retailers to reach a wider audience around the clock. As shoppers increasingly turn to digital channels, they have enjoyed an expanded selection of clothing at all price points, quick access to new styles and the ability to shop at their convenience. Smartphone usage has accelerated these changes, allowing on-the-go purchases and transforming browsing into seamless transactions. Social media has only further unlocked powerful channels for men’s fashion retailers, combining targeted marketing and influencer collaborations to drive growth and brand engagement in an increasingly trend-focused digital landscape. While new competition has pressured profit margins, established online sellers, with Amazon at the forefront, have maintained strong positions in the evolving clothing retail landscape
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What's included in this industry analysis
IBISWorld's research coverage on the Online Men's Clothing Sales industry in the United States includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released November 2025.
About this industry
What's this industry report about?
The Online Men's Clothing Sales industry in the United States operates under the NAICS industry code OD5095. This industry retails men’s clothing through the internet. This includes online-only retailers as well as brick-and-mortar stores that have an online presence, but excludes the sale of men’s footwear. Related terms covered in the Online Men's Clothing Sales industry in the United States include flash sale, native app and cybercrime.
What's included in this industry?
Products and services covered in Online Men's Clothing Sales industry in the United States include Office and formal wear, Casual wear and Sports and athletic wear.
What companies are included in this industry?
Companies covered in the Online Men's Clothing Sales industry in the United States include Amazon.Com, Inc. and Macy's, Inc.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Online Men's Clothing Sales industry in the United States.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Online Men's Clothing Sales industry in the United States.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Online Men's Clothing Sales industry in the United States.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Online Men's Clothing Sales industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Online Men's Clothing Sales industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Online Men's Clothing Sales industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Online Men's Clothing Sales industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Online Men's Clothing Sales industry in the United States.
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Frequently Asked Questions
What is the market size of the Online Men's Clothing Sales industry in the United States in 2026?
The market size of the Online Men's Clothing Sales industry in the United States is $36.3bn in 2026.
How many businesses are there in the Online Men's Clothing Sales industry in the United States in 2025?
There are 37,098 businesses in the Online Men's Clothing Sales industry in the United States, which has grown at a CAGR of 7.4 % between 2020 and 2025.
How may import tariffs affect the Online Men's Clothing Sales industry in the United States?
The Online Men's Clothing Sales industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Online Men's Clothing Sales industry in the United States?
The Online Men's Clothing Sales industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Online Men's Clothing Sales industry in the United States grown or declined over the past 5 years?
The market size of the Online Men's Clothing Sales industry in the United States has been growing at a CAGR of 8.6 % between 2020 and 2025.
What is the forecast growth of the Online Men's Clothing Sales industry in the United States over the next 5 years?
Over the next five years, the Online Men's Clothing Sales industry in the United States is expected to grow.
What are the biggest companies in the Online Men's Clothing Sales industry in the United States?
The biggest companies operating in the Online Men's Clothing Sales industry in the United States are Amazon.Com, Inc. and Macy's, Inc.
What does the Online Men's Clothing Sales industry in the United States include?
Online shirt sales and Online slacks, jeans and shorts sales are part of the Online Men's Clothing Sales industry in the United States.
Which companies have the highest market share in the Online Men's Clothing Sales industry in the United States?
The company holding the most market share in the Online Men's Clothing Sales industry in the United States is Amazon.Com, Inc..
How competitive is the Online Men's Clothing Sales industry in the United States?
The level of competition is high and increasing in the Online Men's Clothing Sales industry in the United States.
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