Bing Lee Electrics Pty Ltd - Australian Company Profile

What does Bing Lee Electrics Pty Ltd do?

Bing Lee Electrics is a Proprietary Company that generates the majority of its income from the Domestic Appliance Retailing industry.

In 2024 the company generated total revenue of $428,000,000 including sales and other revenue. In 2024 Bing Lee Electrics had 698 employees including employees from all subsidiaries under the company's control.

The Chief Executive of Bing Lee Electrics is Mr Lionel Walter Lee whose official title is DIRECTOR & CHIEF EXECUTIVE OFFICER. The Chairman of Bing Lee Electrics is Ms Yenda Lee whose official title is Non-Executive Chair.

Bing Lee Electrics Pty Ltd divides its products into the following categories, with products including but not limited to: TV & Technology TV - QLED, OLED, Ultra HD TV Apple - Mac, iPad, iPhone Smart Home - Security, speakers, wireless networking Computers & Tablets - Laptops, 2-in-1s, desktops, GPS navigation, gaming Computer Accessories - Printers & ink cartridges, webcams & headsets, software Phones - Smartphones, Smartphone storage, smartwatches Audio - Headphones, soundbars, speakers, AV receivers Digital Cameras - Digital SLRs, compact cameras, action cameras Drones - DJI Camera Accessories - Cases & bags, memory cardsAppliances Microwaves - Conventional, convection, in-built Ovens & Cooking- Ovens, cooktops, rangehoods, BBQs Dishwashers - Freestanding, semi-integrated, dishdrawers Fridges & Freezers Washers & Dryers - Washing machines, laundry packages Floorcare - Vacuum cleaners, steam cleaners, carpet cleaners, robotic cleaners Coffee Machines - Nespresso, automatic, built-in Small Appliances - Food processors & mixers, blenders & juicers, toasters & kettles, cooking appliances Sinks & Taps Heating & Cooling - Heaters, air conditioning, electric blankets, fans Personal Care - Men & Women's grooming, electric tooth brush, scalesFitness & Health Fitness Equipment - Exercise bikes, treadmills, elliptical trainers Wearable Technology - Apple watch, fitbit, samsung Health & Wellbeing - Air purifiers, weight scales, massage & relaxation Blenders & Juicers

Enterprise Profiles - table of contents

Enterprise Details

Get a high-level overview of Bing Lee Electrics Pty Ltd, including registered business details, an enterprise synopsis, SWOT analysis and main brands and products.

Key Personnel

We outline the key personnel at Bing Lee Electrics Pty Ltd by position type and title.

Enterprise Financials

Get a full view of Bing Lee Electrics Pty Ltd’s financials, including Profit and Loss Account (Revenue, Interest, Profit and Loss, and Audit Fees) and Balance Sheet (Current Assets, Non-Current Assets, Current Liabilities, Non-Current Liabilities, Shareholders’ Equity), as well as Number of Employees, Number of Share on Issue, Market Capitalisation and Earnings per Share where available. Note: we do not provide a full financial details for all company profiles.

Growth & Ratios

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Operating Segments

Understand the main operating divisions of Bing Lee Electrics Pty Ltd, including Revenue and Assets under each Segment, Industries and Geographic Locations Bing Lee Electrics Pty Ltd operates in.

Major Shareholders

We outline the ultimate parent and largest shareholders of Bing Lee Electrics Pty Ltd.

Subsidiaries

View a list of Bing Lee Electrics Pty Ltd’s associated companies, holding company, joint ventures and trusts, both domestic and international.

History

Find out more about the history and background of Bing Lee Electrics Pty Ltd, including founding information, past announcements, mergers and major projects.