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Brisbane Broncos Limited
Brisbane Broncos is a Public Company that generates the majority of its income from the Sports and Physical Recreation Clubs industry. In 2024 the company generated total revenue of $81,566,000 including sales and other revenue. The exact number of employees for this organisation is not available. The Chief Executive of Brisbane Broncos is Mr Paul White whose official title is CHIEF EXECUTIVE OFFICER. The Chairman of Brisbane Broncos is Mr Karl Morris whose official title is Non-Executive Independent Chairman. Brisbane Broncos Limited is an ASX listed sports management company. The company manages and operates the Brisbane Broncos Rugby League Football teams and participates in the following leagues: Telstra Premiership Hostplus Cup Pre-season Challenge Telstra Women's Premiership
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What's included in this industry analysis
IBISWorld's research coverage on the Brisbane Broncos Limited includes market sizing, forecasting, data and analysis. The most recent publication will be as current as of March 2026.
Company Details
What’s this enterprise profile about?
Brisbane Broncos Limited, trading as Brisbane Broncos, operates under the ABN 41 009 570 030 and was incorporated on 15 December 1987. Brisbane Broncos Limited trades on the Australian Securities Exchange under the ticker code ASX:BBL. Brisbane Broncos Limited primarily operates in the Sports and Physical Recreation Clubs industry in Australia.
Key Personnel
What’s included in the Key Personnel chapter?
The Key Personnel chapter outlines the principal leadership positions within Brisbane Broncos Limited, including the Chairman, Board members, Chief Executive Officer, and other key management personnel. It provides an overview of the company’s governance and executive structure, along with a breakdown of gender diversity across leadership roles, offering insight into the composition of the organisation’s senior team.
Financials
What’s included in the Financials chapter?
The Financials chapter presents Brisbane Broncos Limited’s historical financial performance, including detailed profit and loss statements outlining sales revenue, cost of sales, and profitability. It also incorporates balance sheet data, providing a breakdown of assets and liabilities, as well as additional financial metrics such as the number of shares on issue. Together, these disclosures offer a comprehensive view of the company’s financial position and performance over time.
Growth & Ratios
What’s included in the Growth & Rations chapter?
The Growth & Ratios chapter provides historical data on key financial performance indicators, enabling an assessment of the company’s operational efficiency, profitability, and financial structure over time. Metrics covered include return on equity, return on assets, profit margins, revenue per employee, as well as gearing and leverage ratios, offering a comprehensive view of performance trends and capital management.
Operating Segments
What’s included in the Operating Segments chapter?
The Operating Segments chapter provides an overview of the revenue composition and asset allocation across the various industries in which Brisbane Broncos Limited operates. It offers insights into how the company’s financial performance is distributed among its core business segments, highlighting the relative contribution of each industry to total revenue.
Competitor Benchmarking
What’s included in the Competitor Benchmarking chapter?
The Competitor Benchmarking chapter includes a comparative assessment of Brisbane Broncos Limited’s key financial, growth, and valuation ratios against industry averages to evaluate its competitive position. It analyses valuation metrics such as price-to-earnings, price-to-book, enterprise value to EBITDA, and enterprise value to sales, alongside core financial indicators including liquidity ratios and profitability measures.
Shareholders
What’s included in the Shareholders chapter?
The Shareholders chapter provides a breakdown of the ownership structure of Brisbane Broncos Limited, identifying key shareholders and outlining their respective ownership interests. This section offers insight into the concentration of shareholdings, the presence of institutional or strategic investors, and the overall distribution of equity within the company.
Subsidiaries
What’s included in the Subsidiaries chapter?
The Subsidiaries chapter provides an overview of the companies and business entities that are wholly or partially owned by Brisbane Broncos Limited. It outlines the ownership structure of each subsidiary, offering insight into the broader corporate group and how these entities contribute to the company’s overall activities and performance.
History
What’s included in the History chapter?
The History chapter presents a overview of Brisbane Broncos Limited’s development, highlighting key milestones and significant corporate events since its incorporation. It includes the company’s incorporation date and outlines major strategic, operational, and structural developments, providing context for its evolution and current market position.
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Frequently Asked Questions
What is Brisbane Broncos Limited?
Brisbane Broncos Limited is an ASX listed sports management company. The company manages and operates the Brisbane Broncos Rugby League Football teams and participates in the following leagues: Telstra Premiership Hostplus Cup Pre-season Challenge Telstra Women's Premiership
What industry does Brisbane Broncos Limited operate in?
Brisbane Broncos Limited, trading as Brisbane Broncos, is a Public Company that generates the majority of its income from the Sports and Physical Recreation Clubs industry in Australia.
Where is Brisbane Broncos Limited located?
Murray Cod Australia Limited company is based at 81 Fulcher Road, Red hill, Queensland, Australia.
Who is the CEO of Brisbane Broncos Limited?
The FINANCIAL DECISION MAKER of Brisbane Broncos Limited is Paul White and the FINANCIAL DECISION MAKER is Shirley Moro.
What was Brisbane Broncos Limited’s revenue in 2025?
In 2025, Brisbane Broncos Limited generated total revenue of approximately $81.6 million.
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