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Electricity Generation and Retail Corporation
Synergy is a Government Body that generates the majority of its income from the Electricity Retailing industry. In 2023 the company generated total revenue of $3,459,764,000 including sales and other revenue. In 2023 Synergy had 939 employees including employees from all subsidiaries under the company's control. The Chief Executive of Synergy is Mr David Fyfe whose official title is Chief Executive Officer. The Chairman of Synergy is Mr Robert Cole whose official title is Independent Non-Executive Chairman. Electricity Generation and Retail Corporation - trading at Synergy - is a Western Australian state-owned electricity and gas generator, purchaser and supplier. The corporation owns and operates the following power stations: Kwinana - A coal, gas, and oil-powered power station Cockburn - A gas-powered power station Pinjar - A gas and liquid fuel power station Muja - A Coal-fired power station Collie - A coal-fired power stationSynergy also owns a supporting power station at Mungarra. The corporation has wind farms and wind-diesel systems at Albany Grasmere Wind Farm Bremer Bay Wind-Diesel System Coral Bay Wind-Diesel System Esperance Wind-Gas System Hopetoun Wind-Diesel System Kalbarri Wind Farm Warradarge Wind Farm Bright Energy InvestmentsThe corporation also focuses on renewable energy through the investment in its joint venture at Greenough River Solar Farm. Synergy supplies electricity and gas to residential, commercial, and industrial customers throughout Western Australia.
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What's included in this industry analysis
IBISWorld's research coverage on the Electricity Generation and Retail Corporation includes market sizing, forecasting, data and analysis. The most recent publication will be as current as of March 2026.
Company Details
What’s this enterprise profile about?
Electricity Generation and Retail Corporation, trading as Synergy, operates under the ABN 58 673 830 106 and was incorporated on 01 April 2006. Electricity Generation and Retail Corporation primarily operates in the Electricity Retailing industry in Australia.
Key Personnel
What’s included in the Key Personnel chapter?
The Key Personnel chapter outlines the principal leadership positions within Electricity Generation and Retail Corporation, including the Chairman, Board members, Chief Executive Officer, and other key management personnel. It provides an overview of the company’s governance and executive structure, along with a breakdown of gender diversity across leadership roles, offering insight into the composition of the organisation’s senior team.
Financials
What’s included in the Financials chapter?
The Financials chapter presents Electricity Generation and Retail Corporation’s historical financial performance, including detailed profit and loss statements outlining sales revenue, cost of sales, and profitability. It also incorporates balance sheet data, providing a breakdown of assets and liabilities, as well as additional financial metrics such as the number of shares on issue. Together, these disclosures offer a comprehensive view of the company’s financial position and performance over time.
Growth & Ratios
What’s included in the Growth & Rations chapter?
The Growth & Ratios chapter provides historical data on key financial performance indicators, enabling an assessment of the company’s operational efficiency, profitability, and financial structure over time. Metrics covered include return on equity, return on assets, profit margins, revenue per employee, as well as gearing and leverage ratios, offering a comprehensive view of performance trends and capital management.
Operating Segments
What’s included in the Operating Segments chapter?
The Operating Segments chapter provides an overview of the revenue composition and asset allocation across the various industries in which Electricity Generation and Retail Corporation operates. It offers insights into how the company’s financial performance is distributed among its core business segments, highlighting the relative contribution of each industry to total revenue.
Competitor Benchmarking
What’s included in the Competitor Benchmarking chapter?
The Competitor Benchmarking chapter includes a comparative assessment of Electricity Generation and Retail Corporation’s key financial, growth, and valuation ratios against industry averages to evaluate its competitive position. It analyses valuation metrics such as price-to-earnings, price-to-book, enterprise value to EBITDA, and enterprise value to sales, alongside core financial indicators including liquidity ratios and profitability measures.
Industries of Operation
What’s included in the Industries of Operation chapter?
The Industries of Operation chapter outlines Electricity Generation and Retail Corporation’s market share across the industries in which it operates. Each industry profile includes a comprehensive overview featuring data on total market size, the number of enterprises, industry concentration levels, and overall turnover. This analysis provides context for the company’s competitive position and scale within each relevant market.
Shareholders
What’s included in the Shareholders chapter?
The Shareholders chapter provides a breakdown of the ownership structure of Electricity Generation and Retail Corporation, identifying key shareholders and outlining their respective ownership interests. This section offers insight into the concentration of shareholdings, the presence of institutional or strategic investors, and the overall distribution of equity within the company.
Subsidiaries
What’s included in the Subsidiaries chapter?
The Subsidiaries chapter provides an overview of the companies and business entities that are wholly or partially owned by Electricity Generation and Retail Corporation. It outlines the ownership structure of each subsidiary, offering insight into the broader corporate group and how these entities contribute to the company’s overall activities and performance.
History
What’s included in the History chapter?
The History chapter presents a overview of Electricity Generation and Retail Corporation’s development, highlighting key milestones and significant corporate events since its incorporation. It includes the company’s incorporation date and outlines major strategic, operational, and structural developments, providing context for its evolution and current market position.
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Frequently Asked Questions
What is Electricity Generation and Retail Corporation?
Electricity Generation and Retail Corporation - trading at Synergy - is a Western Australian state-owned electricity and gas generator, purchaser and supplier. The corporation owns and operates the following power stations: Kwinana - A coal, gas, and oil-powered power station Cockburn - A gas-powered power station Pinjar - A gas and liquid fuel power station Muja - A Coal-fired power station Collie - A coal-fired power stationSynergy also owns a supporting power station at Mungarra. The corporation has wind farms and wind-diesel systems at Albany Grasmere Wind Farm Bremer Bay Wind-Diesel System Coral Bay Wind-Diesel System Esperance Wind-Gas System Hopetoun Wind-Diesel System Kalbarri Wind Farm Warradarge Wind Farm Bright Energy InvestmentsThe corporation also focuses on renewable energy through the investment in its joint venture at Greenough River Solar Farm. Synergy supplies electricity and gas to residential, commercial, and industrial customers throughout Western Australia.
What industry does Electricity Generation and Retail Corporation operate in?
Electricity Generation and Retail Corporation, trading as Synergy, is a Private Company that generates the majority of its income from the Electricity Retailing industry in Australia.
Where is Electricity Generation and Retail Corporation located?
Murray Cod Australia Limited company is based at 219 St Georges Terrace, Perth, Western Australia, Australia.
Who is the CEO of Electricity Generation and Retail Corporation?
The Chief Executive Officer of Electricity Generation and Retail Corporation is Robert Cole and the Chief Executive Officer is David Fyfe.
What was Electricity Generation and Retail Corporation’s revenue in 2025?
In 2025, Electricity Generation and Retail Corporation generated total revenue of approximately $3.5 billion.
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