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Rex Gorell Family Group Pty Ltd
Rex Gorell is a Proprietary Company that generates the majority of its income from the Motor Vehicle Dealers industry. In 2025 the company generated total revenue of $485,740,000 including sales and other revenue. In 2025 Rex Gorell had 351 employees including employees from all subsidiaries under the company's control. The Chief Executive Officer of Rex Gorell is either not applicable or not available.The Chairman of Rex Gorell is Mr Rex Gorell whose official title is Chairman. The Rex Gorell Family Group Pty Ltd operates motor vehicle dealerships in Geelong. The company provides a range of automobile-related services and products, including: New Vehicles Used Vehicles Finance and Insurance Service Parts and AccessoriesThe Rex Gorell Family Group is a licensed dealer of the following brands of automobiles: Audi BMW Ford Honda Isuzu Ute Jaguar Jeep Land Rover MG MINI Nissan Peugeot Citroen Renault Skoda Subaru Volkswagen Volvo
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What's included in this industry analysis
IBISWorld's research coverage on the Rex Gorell Family Group Pty Ltd includes market sizing, forecasting, data and analysis. The most recent publication will be as current as of March 2026.
Company Details
What’s this enterprise profile about?
Rex Gorell Family Group Pty Ltd, trading as Rex Gorell, operates under the ABN 94 005 549 913 and was incorporated on 28 May 1979. Rex Gorell Family Group Pty Ltd primarily operates in the Motor Vehicle Dealers industry in Australia.
Key Personnel
What’s included in the Key Personnel chapter?
The Key Personnel chapter outlines the principal leadership positions within Rex Gorell Family Group Pty Ltd, including the Chairman, Board members, Chief Executive Officer, and other key management personnel. It provides an overview of the company’s governance and executive structure, along with a breakdown of gender diversity across leadership roles, offering insight into the composition of the organisation’s senior team.
Financials
What’s included in the Financials chapter?
The Financials chapter presents Rex Gorell Family Group Pty Ltd’s historical financial performance, including detailed profit and loss statements outlining sales revenue, cost of sales, and profitability. It also incorporates balance sheet data, providing a breakdown of assets and liabilities, as well as additional financial metrics such as the number of shares on issue. Together, these disclosures offer a comprehensive view of the company’s financial position and performance over time.
Growth & Ratios
What’s included in the Growth & Rations chapter?
The Growth & Ratios chapter provides historical data on key financial performance indicators, enabling an assessment of the company’s operational efficiency, profitability, and financial structure over time. Metrics covered include return on equity, return on assets, profit margins, revenue per employee, as well as gearing and leverage ratios, offering a comprehensive view of performance trends and capital management.
Operating Segments
What’s included in the Operating Segments chapter?
The Operating Segments chapter provides an overview of the revenue composition and asset allocation across the various industries in which Rex Gorell Family Group Pty Ltd operates. It offers insights into how the company’s financial performance is distributed among its core business segments, highlighting the relative contribution of each industry to total revenue.
Competitor Benchmarking
What’s included in the Competitor Benchmarking chapter?
The Competitor Benchmarking chapter includes a comparative assessment of Rex Gorell Family Group Pty Ltd’s key financial, growth, and valuation ratios against industry averages to evaluate its competitive position. It analyses valuation metrics such as price-to-earnings, price-to-book, enterprise value to EBITDA, and enterprise value to sales, alongside core financial indicators including liquidity ratios and profitability measures.
Industries of Operation
What’s included in the Industries of Operation chapter?
The Industries of Operation chapter outlines Rex Gorell Family Group Pty Ltd’s market share across the industries in which it operates. Each industry profile includes a comprehensive overview featuring data on total market size, the number of enterprises, industry concentration levels, and overall turnover. This analysis provides context for the company’s competitive position and scale within each relevant market.
Shareholders
What’s included in the Shareholders chapter?
The Shareholders chapter provides a breakdown of the ownership structure of Rex Gorell Family Group Pty Ltd, identifying key shareholders and outlining their respective ownership interests. This section offers insight into the concentration of shareholdings, the presence of institutional or strategic investors, and the overall distribution of equity within the company.
Subsidiaries
What’s included in the Subsidiaries chapter?
The Subsidiaries chapter provides an overview of the companies and business entities that are wholly or partially owned by Rex Gorell Family Group Pty Ltd. It outlines the ownership structure of each subsidiary, offering insight into the broader corporate group and how these entities contribute to the company’s overall activities and performance.
History
What’s included in the History chapter?
The History chapter presents a overview of Rex Gorell Family Group Pty Ltd’s development, highlighting key milestones and significant corporate events since its incorporation. It includes the company’s incorporation date and outlines major strategic, operational, and structural developments, providing context for its evolution and current market position.
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Frequently Asked Questions
What is Rex Gorell Family Group Pty Ltd?
The Rex Gorell Family Group Pty Ltd operates motor vehicle dealerships in Geelong. The company provides a range of automobile-related services and products, including: New Vehicles Used Vehicles Finance and Insurance Service Parts and AccessoriesThe Rex Gorell Family Group is a licensed dealer of the following brands of automobiles: Audi BMW Ford Honda Isuzu Ute Jaguar Jeep Land Rover MG MINI Nissan Peugeot Citroen Renault Skoda Subaru Volkswagen Volvo
What industry does Rex Gorell Family Group Pty Ltd operate in?
Rex Gorell Family Group Pty Ltd, trading as Rex Gorell, is a Private Company that generates the majority of its income from the Motor Vehicle Dealers industry in Australia.
Where is Rex Gorell Family Group Pty Ltd located?
Murray Cod Australia Limited company is based at 212-224 Latrobe Terrace, Geelong, Victoria, Australia.
Who is the CEO of Rex Gorell Family Group Pty Ltd?
The Chief Executive of Rex Gorell Family Group Pty Ltd is Rex Gorell and the Chief Executive is Not Available.
What was Rex Gorell Family Group Pty Ltd’s revenue in 2025?
In 2025, Rex Gorell Family Group Pty Ltd generated total revenue of approximately $485.7 million.
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